BGBS 015: Maxine Clark | Build-A-Bear Workshop | Everyone Needs A Teddy Bear

Maxine Clark is the founder of Build-A-Bear Workshop & Chief Executive Officer of Clark-Fox Family Foundation. She’s made many impressions with her skills and abilities to have the vision of the consumer and her unique strategies when it comes to branding. While working her way up the chain in her career path, Maxine, at age 48, successfully managed to structure, build, and grow her billion-dollar company based on hugs and love… […]

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Warby Parker Brand Story Audit

[et_pb_section fb_built=”1″ admin_label=”section” _builder_version=”3.22″][et_pb_row admin_label=”row” _builder_version=”3.25″ background_size=”initial” background_position=”top_left” background_repeat=”repeat”][et_pb_column type=”4_4″ _builder_version=”3.25″ custom_padding=”|||” custom_padding__hover=”|||”][et_pb_text admin_label=”Text” _builder_version=”3.27.4″ background_size=”initial” background_position=”top_left” background_repeat=”repeat”] Successfully Turning Your Meaning, Purpose, and Product into Your Brand Story [/et_pb_text][/et_pb_column][/et_pb_row][/et_pb_section] […]

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PowerPoint (PPT) is Dead…

Powerpoint is dead.

Sorry, to have to be the bearer of bad news but the sooner we all realize this and move on the better.  

That fancy sales presentation with all the best figures and data in it? Dead.

That huge investor deck with 10 bullets per slide? Dead.

That recruiting deck showing your prospective A-players and employees the reason they should lay it all on the line or come work for you? Dead.

All of them. Dead. Dead. Dead.  

Look, I’ll answer the immediate objection that you’re screaming at the screen right now. […]

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