Harnessing Pinterest to Create Social Media Posts & Promote Your Business

Sure, creating original content for you social media posts is by far the best way to improve your SEO (search engine optimization) and really stand out against other companies and individuals.  However, using all original content for your social media posts can be a daunting task, especially if you are just an individual building your own […]

Read More…

Social Media: Best Posting Days and Times for Twitter

During my research on the optimal days and times to post on social media, Twitter stood out to me to have the most consistent results.  Read on to find out more about optimal Twitter posting times… […]

Read More…

Social Media: Is there a science behind timing and posting?

Ever wondered if there’s some crazy science behind when you should be posting on your social media pages? You guessed it…there is! Well, kind of.  In an upcoming series of blog posts, I will be posting about the optimal days and times to post on each social media outlet from what research I’ve gathered. […]

Read More…

Social Media Management: Metrics Terms Explained

Sometimes understanding exactly what metrics you are tracking on your social media pages can be quite confusing.  There are several terms for all different social media and website metrics.  Here, you will find a compilation of the different social media terms and their definitions found on various social media blogs and websites. […]

Read More…

Social Media Marketing Guide to Facebook Metrics

Facebook was the social media platform to really set the stage for all other social media platforms to come, and has had a huge influence on the way the businesses now market their products and services.  Over the years, the way we gauge success on Facebook has changed dramatically, but it has remained to be […]

Read More…

Social Media Management: Instagram Metrics

Instagram has become a wonderful social media outlet to really show off your brand’s image, and give your viewers and potential consumers a feel for what your company embodies.  With Instagram’s rise in popularity for both individuals and businesses, knowing how to track your success on this social media outlet is key. […]

Read More…

Social Media Management: Twitter Metrics

When developing a comprehensive social media strategy, coming up with posting themes and a social media calendar is just half of the work.  The other critical piece of a social media strategy is to track your social media successes once your social media plan has launched.  It’s one thing to develop a strategy but social media management […]

Read More…

Create the Most Eye-Catching & Original Graphics for Your Social Media Pages Using Web Applications

One of the most convenient ways to edit graphics for your social media pages may be to use online applications. The beauty about all of these online applications is that you won’t have to spend the money on expensive softwares, or take up space on your computer’s hard-drive to house programs such as the Adobe […]

Read More…

Create the Most Eye-Catching Original Graphics for Your Social Media Pages: Using Mobile Applications

When you’re an on the go social media or digital marketing professional, and sometimes need to create quick graphics to post or share with colleagues on the go, smart phones are your best friend.  Each of the mobile applications featured below are all are free design applications which are compatible with both Android and iOS operating […]

Read More…