BGBS 068: Coach Jimmy | Speaker/Story Coach | Are You Willing to Be Willing?

BGBS 068: Coach Jimmy | Speaker/Story Coach | Are You Willing to Be Willing?
July 26, 2021

BGBS 068: Coach Jimmy | Speaker/Story Coach | Are You Willing to Be Willing?

Jimmy Hays Nelson, aka Coach Jimmy, has been a high-performance business coach for over a decade. Jimmy’s unique skill is helping his clients to seamlessly connect their personal stories to their product or service, creating a strong “know, like, and trust factor.”

Using his 20+ years of experience as a stage and film performer, he has shared his own personal story of being a former 100-pound overweight 3x college dropout to successful entrepreneur to create a 7-figure business and now dedicates his life to helping professionals craft their own stories to attract and impact the lives of their ideal audiences. He is a sought-after keynote speaker, emcee, and event host, now honing his expertise as a virtual emcee as well.

He has dedicated his life to helping people live a life WellCrafted. As Coach Jimmy says, “Create a story, change the world.”

In this episode, you’ll learn…

  • There is no treading water in life. We are always getting better or worse, so you might as well build your daily habits to get better.
  • You will be rewarded in public for what you do in private. There is no overnight success. Everyone you look up to has worked very hard behind closed doors to get where they are.
  • Until you learn to fall in love with the process over the performance, you’re always going to be disappointed somewhere along the way.



LinkedIn: Jimmy Nelson

Instagram: @thecoachjimmy

Facebook: @CoachJimmy


[20:46] I don’t know that we ever know when we’re going to arrive, but I love chasing the next version of me.

[25:41] I want to feed the doers, the people that are hungry to take action, and that that’s what lights me up all day long because at the end of working with those people, I’m never exhausted. I think that’s a big telltale for us to figure out where we’re supposed to be is, what are those things that we do that fills our bucket and doesn’t drain us?

[28:39] You can’t argue with my story—doesn’t mean you’re going to convert, doesn’t mean you’re going to be in my tribe, or agree with me. But you can’t argue with my story. And it just feels like it diffuses any of that negative feedback immediately.

[54:38] Personal storytelling is the fastest way to create know, like, and trust with an audience. And who do people do business with? People they know, like, and trust.

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Podcast Transcript

Coach Jimmy 0:02
Honestly, I dropped out of school anything business wise or like what look like a real job or to make actual money outside of getting lucky and booking the movie or the Broadway show. I was like, there was nothing in my history that I was gonna be good at any of this because I quit stuff really easy, you know. And so I gotten there. And I was still struggling because I still saw that Jimmy when I looked in the mirror, there was still a lot of it like a mental things. And so I had a mentor early on that said, cool, Jimmy, what are you reading? What are you listening to? And I was like, What do you mean? He’s like, in the morning? What do you do when you wake up? I’m like, I don’t know. I throw on ESPN or the news on or he’s like, I’m gonna challenge you to read 10 pages of a good book a day. I’m like, dude, reading me outside of a script. I’m like, it’s just not my jam. He’s like, I didn’t ask him. What’s your jam? It’s like 10 pages.

Marc Gutman 0:56
podcasting from Boulder, Colorado. This is the Baby Got Back story Podcast, where we dive into the story behind the story of today’s most inspiring storytellers, creators and entrepreneurs. I like big backstories and I cannot lie. I am your host, Marc Gutman. Are you constantly chasing the next version of yourself? Hi, I’m Marc Gutman, and on today’s episode of Baby got backstory, we are talking about drive ambition, turning our lives around Beachbody fitness, acting in New York City, and storytelling. And before we get into this episode, I want you to be the best version of you to live your best life. And that all starts by heading over to Apple podcasts or Spotify and giving us a five star review and rating. Look by this point in our lives. We all know that algorithms rule the world. And as such apple and Spotify use these ratings as part of the algorithm that determines ratings on their charts. Go show that algo who’s boss and rate this podcast only algorithm. Don’t let it own you. Thank you for your reviews. I do appreciate it. Today’s guest is Jimmy Nelson, better known as coach Jimmy. Jimmy is an international speaker, speaker, coach and storytelling expert. And I’m particularly excited about today’s show, because I’ve worked alongside Jimmy previously judging speaking competitions, as well as recently I’ve been coached by Jimmy as I’m developing my public speaking game, and Jimmy’s unique skill is helping his clients to seamlessly connect their personal stories to their product or service, creating a strong know, like and trust factor. Using his 20 plus years of experience as a stage and film performer. He has shared his own personal story of being a former 100 pound overweight, three time college dropout to successful entrepreneur. And now dedicates his life to helping professionals craft their own stories to attract and impact the lives of their ideal audiences. Much of which we’ll hear in today’s episode. He is a sought after keynote speaker emcee event host now honing his expertise is a virtual MC as well. Thank you. Coronavirus pandemic, he has dedicated his life to helping people live a life well crafted in his coach Jimmy says, create a story change the world. And this is his story.

I am here with Jimmy Nelson also known and more fondly known to me as coach Jimmy I prefer that much more than than Jimmy Nelson and, and Jimmy is an international speaker and story coach. So if you listen to this show, you know there’s two things that are near and dear to my heart. I’m currently working quite a bit on my speaking and I I love stories. So I know we are going to have an awesome conversation here today with Jimmy Jimmy, welcome to the show. Thanks, Mark. I’ve

Coach Jimmy 4:29
been looking forward to this all day. Well, before even just today. This is a conversation with you as one I feel is way overdue. So this is gonna be fun.

Marc Gutman 4:37
Yeah, I’m super excited. Jim and I were just talking what’s really special about this conversation today is Jimmy and I have had the chance to work together several times in different capacities but most recently, like Jimmy coaching me on my my talk and and my story and so, you know, I’ll just start off by saying it’s it’s not a question. It’s more of a comment that maybe we can talk about this that even people They are seen as experts in one field still need to be coached by mutual experts in that field. So, you know, everyone knows that I love story and I’m really into it. But having someone like Jimmy and his perspective allows me to see things that I can’t see and reveals blind spots and just another perspective. So it’s gonna be really fun to to have a conversation. So as we get into it, Jimmy when you were growing up, first of all, where’d you grow up?

Coach Jimmy 5:24
West Texas.

Marc Gutman 5:25
West Texas. And when little Jimmy was running around West Texas, what was life like for you? Did you always want to be an international speaker?

Coach Jimmy 5:35
This whole thing sets up so nice, because it was it was in first grade, this whole thing started. First grade West Texas and Lubbock, Texas, Murphy elementary school, the entire elementary school was we were doing like a Christmas play and every grade get a different number. And my first grade class, we got picked to do this musical number called too fat for the chimney. This was the early 80s and there was no childhood obesity epidemic. I was the fat kid my class. And I just thought the fat kid class I think at the time I think I was the only kid I knew who came from like a family that had split up so there just wasn’t a really super confident kid. But I thought you know, this is a this is a story about Santa Claus. Here’s my big break. But they actually cast my best friend Justin Martin, who was the skinniest kid in class to be Santa wrapped a bunch of pillows around me stuck him up stage with all my friends and like these Jane Fonda, 1980s headbands and leg warmers. And they did basically a step aerobics number upstage me, they put me in this ridiculous like, like long john feeding pajamas with the drop bottom and the stupid little stocking cap, pushed me out to the edge of the stage to sing the solos the two to fat to the chimney. And I was terrified. And I just wanted to be up there with my friends and some kind of like, Hey, we can do all this together. And something happened in that moment, man, I opened my mouth. And I started singing. And I got like a nod and a smile. And it was literally like the first time I get a positive response from a peer group. And when I look back on this entire storytelling thing, you know, obviously you don’t know that in the moment in first grade. But I can look back at that moment and thought that’s where it became really clear to me that I just wanted to be able to get an emotional response from an audience was way back in the day, West Texas with fat little Jimmy and pajamas singing to you know, the rest of the elementary school?

Marc Gutman 7:30
Why was that so important to you having an emotional response? Like what do you think that does for you? And why like seeing that and chasing that? How did that fill you up?

Coach Jimmy 7:41
It gave me some sense of significance. There was a there was a power piece there. I feel that way. Now, when I get on the stage, I look, you know, somebody hands me a mic. It’s almost like my weapon, right? It’s my, it’s my weapon of choice. And when I can look out and an audience that I see a nod, or I can click in and I can see when somebody’s really connected. Man, there’s something that just there’s this sense of pride that comes over. And I think for that little kid, there was a lot of things that didn’t feel like I was making a difference. And even going forward thinking I wanted to be a performer and not being able to go to the colleges that I wanted to go to and always feeling like the deck was stacked against me. I had just growing up after that point. I had this real bad what I call kind of a victim mentality, which I got really good at explaining why other people were achieving things and how it was easier for them. And why this was harder for me. And, and it was always like, Well, I have to work twice as hard to get somewhere I have to. So I really created this really kind of BS story in my head about how things are harder for me. And it was like this badge of honor. And so I kept thinking, Well, I’m going to continue to fight because I know that I want that. I want to feel that significance that I felt on stage in the first grade, I want to make a difference. And it really wasn’t until I found myself in my like early 20s. I was 100 pounds overweight. I dropped out of college three times, my mom had called me and said hey, we see all like the collection agencies sending stuff to the house and we think you should move home. And that was the most humiliating peace at 22 years old moving back home and wanting to like bow up and tell my mom No, this is my fight this you know, this is me against the world. And I was just I just surrendered man. I was just like, nope, Okay, I’m gonna move home. And that, you know, you ask why does it matter so much to me why, what that significance piece is and to go from that give up moment to where I’d be where I am now. And I know where that shift happened. Because I stopped performing. I stopped speaking I stopped chasing that seed that was in that first grade Jimmy and I was bartending I was we moved here to Dallas where I am now. And I remember I was just getting ready for another like lunch shift. It was like, you know, Groundhog’s Day, and I stepped out of the shower, wrap the towel around me and stopped in front of the mirror. And I just thought I just didn’t respect that guy. At mark. I literally thought it is cheesy as it sounds, I just thought, who’s gonna love this? I’m like, who wants to follow this guy like, this is you Nelson at 22. And there was no like, well, you’re a young kid like you’re an adult. And it was like, that was the pivot moment for me and everything didn’t change the next day. But that’s where I was like, I took full responsibility to where I was and stop pointing fingers and go, look, I’ve gone from Dallas, to Oklahoma to Florida at the time, and the same problems kept following me. And it wasn’t until I had that moment in the mirror is like, Look, where you are right now today is 1,000%, your responsibility and your fault. So you’ve got your 1,000% to change it. And that’s, you know, 15 years later, I’m sitting here talking to you, it started taking those steps to change it.

Marc Gutman 10:48
That’s like what happened between first grade Jimmy who’s upstaging Justin Martin, who I wonder where he is today. But, you know, first grade Jimmy and 22 year old Jimmy who’s looking in the mirror and saying, I’m not where I want to be like, what kind of happened in between there because it sounds like you had some you had some successes, some wins some some ups, but also some downs. Like what was what was going on, like when, when you were going through like high school, were you thinking like, hey, like, I’m going to, I’m going to take the world by storm and be a performer.

Coach Jimmy 11:21
There was the want to be a performer. But as far as take the world by storm, no. And it’s crazy, because there are times this version of me forgets how I used to think. But literally in high school, I remember telling a it was either a teacher or a guidance counselor. They’re asking about goals. And I said something along the the effects of, yeah, I don’t set a whole lot of goals, because I just don’t want to be disappointed or let myself down. And knowing the animals that I am now, I really thought that was like a responsible way to live. I’m like, well, that’s safe, you’re never going to be disappointed. Why put yourself out there? Why? Why set an actual metric, because all you’re doing is setting yourself up for disappointment. And that’s really how I went through high school. And when it became apparent that I wanted to perform, but my mom would say things like, hey, Jimmy, and I also knew I wanted to perform. And I was only specific, okay, I want to go learn from the best. I did have that in me, I wanted to be teachable, I wanted to learn from the best. And she’s like, we don’t even have the money for you to go audition for these schools, much less go. And again, that’s where this like seat of resentment just came in, I felt like there was this VIP rope in life that I wasn’t allowed across, like, hey, all these other people get to go on the other side of this thing they get to pursue they even get, and it was like I didn’t even get to try like like the dream was shut down before I even got to go in and try to fail because I wasn’t even given access to go audition or do any of those things. And and that’s really where that guy was in 22. Because, you know, I went to a two year school here. And then I transferred to the University of Oklahoma and then ran out to Florida. And it was like, anytime things got hard I ran. So I was this kind of fight or flight I would like and I and I’d always have some great excuse why it wasn’t my fault. I would move. But the same issues. Follow me wherever I went

Marc Gutman 13:12
until that moment in the mirror. And then so you have this switch, you have this moment. What’s sort of the flip look like what what’s the other side look like? Like? What was the first step you took? After having that realization?

Coach Jimmy 13:24
I keep this I keep this note here on my, on my computer that looks at me all the time. And it says are you willing to be willing? And it’s just a reminder to me because that was the shift up to that point. I wasn’t teachable. It wasn’t that people hadn’t tried to help me before. Whether it be you know, the fact that I was heavy was it would have been professionally. For some reason. I just was really quick on to explain explain what we’re good at explaining why that wasn’t gonna work for me. Yeah, that works for you. This isn’t going to work for me. This is why things and I think that shift was willing to be willing to not immediately judge something before trying without, I wasn’t ever willing to do the work before I wasn’t willing to be coachable. I wasn’t willing to look at things a different way. I wasn’t willing to be open minded, I had already decided how things are what’s already harder won’t won’t. What won’t work for me. So it was a combination of that. And then looking around and thinking well, what what is already in my world that I can start with, you know, so if I’m looking at, you know, physically it’s like, cool, you can go walk around the block, you can go start jogging, Oh, you’ve been given certain books about mindset, or ultimately things about storytelling or things in acting things that you’re not even taken advantage of the resources that you have with you for free right now. And it was just these tiny little baby steps. I never during this entire journey. There was never this huge overhaul and I think that’s what I attribute my long term success to it was take a baby step change something small Watch, give it some time before you try to take on the next thing, see the results, see the benefits of that master that, then take home the next piece, then take on the next day, if I if I had tried to jump from a 22 year old Jimmy in the mirror, to the way I think or the way I operate my life now in this huge gap, it wouldn’t have stuck. And I see that in mistaken people all the time, whether it’s with a nutrition diet situation where it’s like, Hey, I’m going to completely revamp everything, or whether it’s in their mindset or in their business. They think they have to it’s zero or 100. And man, I’m saying I’m here because I went zero to point 5.5 to one and so I really, I don’t know that I was a plan to think long term, but I know it’s benefited me.

Marc Gutman 15:46
Yeah, totally. And it’s interesting, like, I still resonate with that, like I, the phrase, I always uses the game of inches, you know, I just I always feel like even when we’re doing speaking or whatever it is, in my mind, I think I’m gonna have this quantum jump. But it’s actually like these little little iterative steps to get to where we are. But it’s interesting because my perception of you. Now certainly, I didn’t know you at 22. But the way you describe that 22 year old Jimmy is like night and day to the Jimmy I know today because I would classify you like if I had cut away like say three words. I mean, one of the things that I would say about you’re like you’re dedicated, you’re committed, you are right. You are a hard worker, right. Like you’re you’re a grinder and do you think that that commitment that that kind of relentless commitment to work? And when I say work, I mean, you know, self development. If you you can’t really see Jimmy on the video right now, but Jimmy is extremely fit. Physical Fitness is a passion of his it’s not natural, he works his tail off at it. And, and, and then same with with work, but I mean, what I’m sensing This is a direct reflection of, you know, of that inspired by that 22 year old Jimmy I mean, do you think that you scared I mean, is one of the reasons you continue to grind because you’re scared of regressing back to 22 year old Jimmy in the mirror.

Coach Jimmy 17:07
It’s not scared of aggression. It’s I don’t know my potential. And it what scares me is not knowing that guy. Right. And so if let’s take weight loss as an example, you know, I had a decade career in in health and fitness with Beachbody, right lost 100 pounds. And then I worked with so many people, and most of the people I worked with were trying to recapture some former version of themselves, right? I think it only looked the way I did in high school. Oh, man, it was kicking in college. And they were chasing some former version themselves. Dude, I and the other part that was hard for them is they never had to deal. They never had to live with the consequences of their choices when they were young, because their metabolism was higher. They could eat whatever they want you right? I lived with the consequences of all my crappy decisions throughout my childhood, whether that be my mindset, physically, all those things. I lived with that guy until 2223 years old. So when I started making these changes, and I saw the benefits of doing something differently, I became obsessed with what else is possible? Where can I go from here? What’s the next thing and so it isn’t so much scared of becoming the guy that I was. It’s a fear of never becoming the guy that I could be. Because right now at 43 years old, I’ve never felt better. I’m in the best shape of my life. I’m in you know, I’m career wise, I’m having a blast. I’m stepping into new and exciting places. I’m on stages, that these virtual cool stages that I’ve never been on before. It’s like the next thing and I don’t want to stop this ride. And so I show up every morning excited because I feel like I’m being everybody is rewarded in public for what they do in private. And so this grinder mentality that you know of me now, this guy that gets up early, and I’m very regimented now, like my routine is a huge deal to me, I tell people all the time, I feel I live the life of freedom that I do. Because somewhere along the way, I chose to become a slave to a few daily things that just are non negotiables for me now. And so no longer is it about getting ready. It’s staying ready. So when that opportunity knocks you jump and you go for it and so no, it’s I’m not scared of going back to the dude I was it’s what if I never What’s next? And you know, it’s been so cool this journey so far. And it’s a lot of hard work and there’s been ups and downs and all the things but it’s chasing that next version of me.

Marc Gutman 19:35
How will you know when you’ve sort of reached your potential?

Coach Jimmy 19:39
You don’t you know, and I think somewhere like if I can go back to my acting thing I had a I had an acting mentor. That really ingrained to me Jimmy until you learn to fall in love with the process over the performance. You’re always going to be kind of disappointed and somewhere along the way. I the same way did an acting classes. Or, you know, working on a play or it wasn’t about opening night, it was all the little trying to figure out who this character is, who this person is, and showing up daily and trying things and, you know, the the wins and the losses and trying so Well, that didn’t work. And so it became this analogy for my entire life of, instead of looking for a time where I can put it in cruise control, you know, I thought that was my business forever, oh, when I get when I start making this much money, right? Help this many people, I can throw it in cruise control and just coast. And then I would reach whatever metric that was, and it would never feel like what I thought it was gonna feel like I was proud of myself. I took time to celebrate. And then there was just the next horizon the next challenge. And so that’s a great question. I don’t know that we ever know when we’re going to arrive. But I love chasing the next version of me. And so it isn’t this burden to me, it isn’t this. Oh, well, you know, gotta keep grinding because I find I find ways to celebrate along the way. I see this all the time. People don’t take the time to celebrate these little victories. If people watch me on my especially on my social media, my Instagram, you’ll see a lot of my workouts right on my Instagram stories. And after a lift, I tend to I’ll get up and I tend to pack my leg. And I was gonna what’s what’s the length pack? And I’ve heard a story, a pastor tell the story one time about how he was playing tennis. And his his his tennis instructor said, Man, you’re really hard on yourself every time you do something wrong, but you have like a great forehand, and they never see you celebrate the things you do well, he’s like, well, there’s always something else to work on. He said it true. He said, but if you never celebrate the things that you do well, and he’s like, Yeah, but I don’t, you know, I don’t wanna make a big deal about it. I don’t want to be, you know, Tiger Woods fist pump. He’s like, we got to find a way for you to at least acknowledge these little things you’re doing. And so what they found for him, was this little tap on the leg. And I really took that to heart and started finding ways in my life, whether that’s physically whether that’s business wise, working with the next client, whatever that thing is to go do to me, you showed up today. Good job, winter, lots of cute man you gave it, you shut up and took a swing today, you know, and so Pat, and give yourself a little bit of recognition, because I think that’s where people burn out. Because they never do take the time to take, you know, celebrate these little victories.

Marc Gutman 22:23
I love that. So it’s such an awesome little nugget there, this idea of giving yourself a device or a way of having muscle memory for celebration like that, that stuff. So that’s so cool. I love it. So like, let’s just kind of go back. So you had this awakening you had this moment, you’re a bartender. For some reason. I’m imagining like your tending bar at Chili’s, or something like that was probably cooler, but are

Coach Jimmy 22:48
pretty similar.

Marc Gutman 22:48
Yeah, we’re in your flare or whatever. But um, so so you have this flip and you start looking forward. What do you want to do? Like what’s what’s, what’s the dream? What’s the plan?

Coach Jimmy 22:59
Man? That’s what a great question. I think it’s continued to it’s continued to morph. Right. So you know, I’m so thankful when that shift happened when I was bartending. I was waiting tables bartending with this guy, that I had gone to school with his cousin in Lubbock. And this dude, I started watching him lose weight, right. And this is where, especially with a lot of the A lot of my female clients, I say, Man, when it comes to marketing and branding and stuff, I was like, You ladies, y’all have it down so much better than we do. Because y’all are great at sharing and asking each other questions, right? Like, Oh, what’s that makeup? How’s this work? You know, so I’m watching my buddy lose weight. And we as guys don’t just roll up and go like, yo, Mark, you’re looking pretty good in those jeans, buddy. What are you doing? Like, we watch somebody else have what we want. And this stupid male ego won’t allow us to ask. And so finally I asked him, you know, and and he’s telling me he’s doing these in home workouts. And I’m like, Oh, no, no, no, I go back to this is where I’m still reverting back to old gym, and like, oh, that doesn’t work. And it’s so crazy. Because as I’ve been in business for 15 years, it’s amazing to me that we see somebody that has a lifestyle we want doing something well on a business has a podcast, it’s kicking ass. And so we go, we’ve never asked a we already have a story in our head about how, why it’s easier for them, or why I could never do what they do, or Oh, they started with 100,000 followers or 1 million downloads, like it’s always been this way for them, which it hasn’t. But let’s say we finally swallow our ego, and ask, and then they tell us something. And they’re like, oh, that won’t work. And it’s fascinating to me how we as people want to eliminate ourselves from what worked for somebody else. And I and I think for me, what I want to do now is I just want to find the people that are hungry, like I became hungry. And the people I love working with is not the person that hears me and says Jimmy, you’re a great speaker or Yeah, I’ve heard that before. That’s a great tip or wants to turn around and tell somebody else why, oh, I heard Jimmy say this, you should do that. I, what lights me up is the person that goes, dude, I heard what you said, I went and put it into action the past seven days. And let me tell you how things have been better. Let me tell you how I took these baby steps that you taught me and went forward, whether it’s helping somebody like yourself craft a story. And then you come back and you’re like, Hey, I tried that on the podcast, I did that on an ID live. The last time I was on stage, I led with this story. And let me tell you how it changed. I think that that’s now what I crave the most is just going and I want to feed the doers, the people that are hungry to take action, and that that’s what lights me up all day long. Because Because at the end of working with those people, I’m never exhausted, you know. And I think that that’s a big telltale for us to figure out where we’re supposed to be is what’s those things that that we do that fills our bucket and doesn’t drain us?

Marc Gutman 26:00
Yeah. And it’s nothing better when someone comes up in and tells you how they what you said or what you talked about impacted their life. And then there’s that that’s, there’s just it’s just so energetic. And like you said, it’s a it’s a faucet versus a drain. But how do you handle those people that either give you harsh criticism, or are like look like your talk stuck? Like it didn’t work? Or like I don’t know if anyone’s ever been that harsh, but like, I mean, even I get feedback, where they’re probably saying, hey, this could use improvement, and I heard your talk sock, but you know, the, you know, I’m much less better, much less better at receiving, you know, that criticism than I am the Praise, praise is easy. Like, that’s what I’m looking for. But how do you? How do you handle that when someone might not be receptive to your message or your talk? Or even if you bombed, right? I mean, we just don’t come out and crush it.

Coach Jimmy 26:52
I think the first thing you have to do is you have to look at the source. Where’s this criticism coming from? Right? It’s do or is it somebody that I needed there? You know, it’s different. If I’m going to a coach or a mentor, somebody I respect and say, yo, be honest with me, because my best mentors in my world, they’ve all had this double edged sword. They weren’t the person that told me I was the best, but I knew they were tough on me, because of what they saw in me. Had they not seen any potential had they not seen, like the strands of potential greatness, they wouldn’t have been hard on me. And so those people that gave me that feedback, I was thankful for that that kind of had that. Two ways of like, hey, you’re doing good man. I’m definitely one that I respond to positive reinforcement. I’m not one of those guys that are motivated by somebody telling me I can’t do something like, hey, it comes more like this. I know you can do this, and that efforts not getting you there, I will go run through a brick wall for those mentors, right? Like, Yo, I see what your pot to fit your potential is. And what you’re doing right now is not going to get you there. And it’s not that you can’t do it. But as far as like just public, that doesn’t resonate. I don’t hear a lot of it. You know, and and the people that just want to disagree with me. This is what I love about storytelling. I think stories are the greatest way to handle any objection, right? Somebody’s like, yeah, Jimmy, but you know, usually it’s like, let’s say I’m trying to get them into, you know, an offer some kind of business or service or whatever. And there’s like, Yeah, I don’t have time for that, or I don’t have money for this. So those things don’t work. My favorite like, Yeah, I don’t know about that. All I know is and I tell a story. And you, you you and I we can debate about facts and figures all day long. You can’t argue with my story, doesn’t mean you’re going to convert doesn’t mean you’re going to be in my tribe or agree with me. But you can’t argue with my story. And it just feels like it diffuses any of that negative feedback immediately. It’s just like, Yeah, I don’t know about that. Let me tell you about Billy. And usually I will find a story, whether it’s my own, or somebody I’ve worked with, that has the exact same pushback that person just gave me. And I’m like, yeah, I’m sorry, you feel that way. I’m going to tell you why Billy had the exact same situation you did, and came out a winner on the other side. You know, Hey, I know you don’t have any time. Let me tell you about Billy, who you know, has three jobs and four kids and to her, you know, special needs. And he just he built this business. Are you busier than Billy? Yeah, I don’t know, man, you know, and I just, I just get, I just get kind of just, it’s becoming like this collector of stories. And that’s usually where I combat those and just tell another story and keep moving forward. Yeah, man.

Marc Gutman 29:37
I love that. That’s such a powerful, powerful way to use stories and I want to get to that in a second. But like, how did you even get into speaking so I’m still like, you know, you’ve had this you know, we’re where we’re at now is you’re at the restaurant. you’re checking out some guy’s pants. Yeah. And then he’d said he looks good. And I’m and you’re like, hey, how did you you know, lose some weight? Like how’d you How’d you end up in the speaking?

Coach Jimmy 30:01
Yeah, that’s a great question. So, back to my buddy, you know, Jeremy, at the at the bar, he tells me Hey, I’m doing these DVDs this at home fitness stuff. And I you know, I tell him No, but I keep watching me, right? I tell them no, this is why it doesn’t work. And then I keep watching and I keep watching and finally Mike cool, dude. Let me start. And so that’s where I was introduced to Beachbody. That was where my health and fitness part started. And so I started just it was literally, you know, it was just two workouts you just alternated every other day. And it was a baby step, right? It wasn’t anything crazy. It was like, okay, there’s a lot my world right now I can’t control. I can push play on this DVD at the time. Every day. This is these 30 minutes I can control. There’s a lot of other things in my world. And so for me, it became some certainty. So baby steps and baby steps. And this is where I go to lose 100 pounds. And as I transformed outside, inside, I started getting a little bit of that mojo back of that dream that that first grade, Jimmy had to be on stage as reignited. And I started putting myself out there more in auditioning and doing theater here in Dallas, to the point where I actually started working quite a bit and somebody said, Well, why don’t why aren’t you in New York City pursuing this? And I was like, I can’t do that. And it was like, I needed somebody else to give me permission to go dream big. I was like, Oh, this is cute. I’m just gonna do a little, you know, community theater here in Dallas. And somebody’s like, you’re good. Like, why don’t you go, dude, once you go try it in the end. So that was, and it just it stopped me cold because I didn’t have a good excuse. And so I made the jump. And while I was in New York City, pursuing this acting career, and I started, and it was funny because I kept dropping out of school. So what I said when I went to New York City is, Hey, I’m gonna finish my, that city is going to be my bachelor’s and master’s degree, I’m going to go take acting and scene study classes with people that are literally working, you know, I go to class every Tuesday afternoon. And people in that class are working on soaps or in Broadway shows. And I was super intimidated. But it was so cool about going to the shows and seeing people that were actually working and just going that they’re they’re just better than me, was watching them struggle with the same stuff I did, watching them get up and completely suck at something one day, and I was like, Oh, and I don’t know if this sounds terrible to say that. That was more. That gave me more confidence, watching people that had made it suck at something, then anything I was doing any better. Because we get it in our head that the people that we’re looking at that we emulate, or we want to be like them, we think they have it all figured out. We think that they don’t struggle in anything. They think that everything they touch is gold, and watching these people who were working actors, still struggle with the scene or get really harsh feedback, the same feedback I was getting from the guy running the class. And again, you went back. Okay, so let’s go. But you were saying how do you know when you’ve made it? This is where I think I really did learn to fall in love with the process. It was like, Oh, those people didn’t make it there. they’ve they’ve, they’re a step ahead of me. But they’re still trying to get better. They’re still trying to find the potential part of themselves. And that comes with being coachable. It’s It comes with being able to get this feedback. And so in New York, I started to do this. And that’s where the health and fitness business said, Hey, Jimmy, I think you could do this as well. And so I would go to these events of different people that were losing weight. And usually I would get asked, like, who wants to who wants to share a testimony, he wants to tell a story. And because of my background in theater, I was using one of the only people that wasn’t terrified to talk in front of somebody. And so it was like me in front of five people that I’m like, Yeah, sure. So you know, my name is Jimmy and I used to weigh 100 pounds, or we used to be 100 pounds heavier. And so it was these little baby steps. And what I realized as my acting career that had some success, ultimately wasn’t going where I thought it was. And I’m spending days like passing out chocolates and doing these bullshit things, you know, to try to make ends meet in Times Square. And I’m looking at these billboards of like a Broadway show or the next movie. And I’m like, this is Don’t they know, this is how the story is supposed to end a little first grade, Jimmy comes to the big city, and then he’s on a billboard. And there was like this, this quiet whisper in my gut that said, Jimmy, stop waiting for other people to put you on their stages and go make your own Dude, don’t quit, quit, quit asking the gatekeeper to let you in this other world. And I realized that I got just as much fulfillment. Speaking on a stage seeing people’s eyes light up or changing their belief system or taking action for the first time in their life. That lit me up just as much, if not more than any musical or TV show or indie film or anything else I done. Because there I felt like I was I wasn’t just entertaining someone. I had the power to change somebody’s life on a stage. And that’s where I was like, cool. It was really easy to put the acting stuff behind me and go down this path where you know me Now,

Marc Gutman 35:05
a common question I get all the time is Mark, can you help me with our brand? Yes, we help companies solve branding problems. And the first step would be to schedule a no obligation brand clarity call, we’ll link to that in the show notes, or head over to wildstorm comm and send us an email, we’ll get you booked right away. So whether you’re just getting started with a new business, or whether you’ve done some work and need a refresh, or whether you’re a brand that’s high performing and wants to stay there, we can help. After you book, your brand clarity call, you’ll learn about our brand audit and strategy process will identify if you need a new logo or just a refresh, will determine if your business has a branding problem. And you’ll see examples of our work and get relevant case studies. We’ll also see if branding is holding your business back and can help you get to the next level. So what are you waiting for, build the brand you’ve always dreamed of. Again, we’ll link to that in the show notes, or head over to wildstorm comm and send us an email. Now back to the show. So that’s so interesting to me. So you’re in New York, and you had a clear vision at that point that you wanted to be on stages and a different kind of speaker rather than an actor had you seen? Like, what was your model for that? Like I you know, I think like, for me, you know, for so long my my model of a speaker was like the bad motivational speaker from high school, you know, like, I didn’t have that much experience. And I actually don’t think it was until, you know, I became an entrepreneur and I started going to conferences and things like that, that I saw this kind of whole different world like, Hey, you can speak and people can share things. And wow, like in an hour you, you might learn something that might transform your business or your life. So what was your like? How did you even know that existed? Like, what was your model for that?

Coach Jimmy 37:06
You know, I didn’t initially I really, I’m thankful I accidentally stumbled into my early career with Beachbody, right. Like I accidentally stumbled into network marketing. I don’t even know what it was. But what network marketing did for me is it introduced me to personal development. So I didn’t know that like motivational speaking or any of the people that we think of that are the big wigs in that world. I didn’t know that existed. But I had a lot physically outside, I lost 100 pounds, but I had a lot to work on in my mindset. And so as I started trying to pursue this career, and the only reason I stumbled into it is because I had had success with the products. I had a friend that said, Hey, I think you’d be good at this. I never saw myself as a salesman. I had no like actual career experience. Obviously, I dropped out of school, anything business wise, or like what look like a real job or to make actual money outside of getting lucky and booking the movie or the Broadway show. Like there was nothing in my history that I was gonna be good at any of this because I quit stuff really easy, you know. And so I got in there. And I was still struggling because I still saw that Jimmy when I looked in the mirror, there was still a lot of it like a mental things. And so I had a mentor early on that said, cool, Jimmy, what are you reading? What are you listening to? And I was like, What do you mean, he’s like, in the morning? What do you do when you wake up? I’m like, I don’t know, I throw on ESPN or the news on or he’s like, I’m gonna challenge you to read 10 pages of a good book a day. I’m like, dude, reading me outside of a script. I’m like, it’s just not my jam. He’s like, I didn’t ask if it’s your jam. It’s like 10 pages. He’s like looking at the way you did your weight loss. He’s like, Can you give me 10 pages a day. And so the very first personal development book I ever read was The slight edge by Jeff Olson, I think is his name. I have it here behind me. And so I was like, Okay, I can do that. 10 pages a day. And so that’s where I was introduced to this world of these authors, and then eventually speakers that were having this impact that I knew I had in me somewhere, you know, on a higher level than cool, you do a musical and somebody super entertained for two hours. And they’re applauding at the end, you’re like, gosh, you helped me escape my world for two hours. It was this flip of instead of helping you escape your life for two hours, what if I can help change your life over the next 30 minutes, or the next keynote or the next 90 minute speech? And instead of just having you go, Man, that was awesome. Now I’m going back to this life that I’ve just satisfied with? What if I actually give you steps and things you can take outside of this theater outside of this room that can go with you. And that’s again, it was step by step that way I realized, Oh, this is a thing. And people need this and I and I’m watching how people are reacting to me. And it really wasn’t until I have other people. Again, pointing out. You have a gift in this. You can do this and it’s no different than what I say. Before you can do this, if you’re willing to do the work, right, you have potential in you. But you’re not going to get there if you if you’re just happy with where you are now. And I responded to that, and it was like that was that was the next step. And it was just saying yes to all these little stages, I don’t think I ever thought, okay, I someday I’m going to be on a virtual, I’m going to be on a stage in front of 5000 people or 40,000 people or any of the stages that I’ve had an opportunity to be on, it was just saying yes to the next one. How can I be the best I can be for these people that are in front of me at the at the time, and then continue to work on getting better until the next opportunity shows up? And you know, I know that’s just it’s not sexy. But that’s that’s literally it was the step by step process. And then, you know, when somebody like Pete Vargas with adventure, reach last December, calls me and he’s like, hey, in four days, can you be in Vegas, we’re doing a virtual event, in this 360 degrees stage with 50 foot high walls with a giant zoom interactive stage for 40,000 people in 100 countries. I need you there in four days, can you be there, there was no time to get ready. It’s just Yes. And I can do that. Because like I said, I show up every day you stay ready, at some point, like I like having this edge about me. Because I don’t know when the next opportunity is gonna and what happens? Do what happens if that the thing that’s going to maybe be the thing that your signature moment your entire life comes and we weren’t ready for it? Because you’re not always gonna get two weeks to prep for things like this? And you’re asking, do you have this fear of regressing? No, I am scared to death, that my moment that’s going to impact the world, my moment, it’s going to like, introduce me to somebody that might change something that may flip the big Domino, whatever, whatever legacy I get to leave on this world, that that opportunity comes and I wasn’t ready. And that’s what keeps me going every day.

Marc Gutman 41:57
You know, I so relate to your experience of how you, you know, term it, needing someone to give you permission to do different things. So when I look back throughout New York, a lot of the inflection points in my life, and I went back to my alma mater at University of Michigan and spoke about this, it was just like, those little moments where someone gave me permission. And it was like, the slightest permission, it wasn’t like, I give you permission, right? It was like, Hey, you can do this, right? See this in you. And, you know, I don’t see that as a bad thing. I do see it like it myself. I’m like, oh, why did I need that permission. But what I want people to take away from that is like, be the person that spots potential in others. And know that by speaking up and giving that permission to others and telling someone that you see something in them or you believe in them, like, how much of an impact that can have because I just again, I know in my life, like a professor was like, Hey, I think you should go out to the movie business. That’s like, that’s all he said. It wasn’t like he, you know, open up doors for me or anything. And that’s I took But before that, I was like, No, I can’t do that. That’s a crazy talk. I’m just some kid from from Michigan. So thank you for sharing all that. Jimmy is you think about all the work you’ve done and being prepped, you know, and you know, for your moment and not letting that slip by? Like, what’s hard about speaking like, What don’t we see? And you talk a lot about what goes on behind the scenes? Like what don’t we know, that it takes to be a good speaker?

Coach Jimmy 43:24
Yeah. I think for me, the toughest part about being a good speaker, is that staying prepared and ready. But if I think about if I if I use a Broadway actor, as as an example, if I go see a play, that this person is doing eight times a week, It better not feel like they’ve done it eight times a week, I kind of need to live some of this with them for the first time. And I think for me speaking is living in that spine line between preparation, but not becoming so stale. And I think we’ve all seen that speaker, where you’re like, Man, this is now just coming across as a bad monologue. They said so many times, they’re no longer emotionally connected to it. And it’s tough. And it’s that’s what’s being a professional is. There are people that have been on Broadway stages and have been in shows for over a decade, think about that, over a decade, doing the same show for eight times a week, and having to relive it and the audience has to come across as they’re going through this for the very first time. I saw john Maxwell. Last year, I was at an event in Vegas, I saw that he was going to speak and I hadn’t seen him in like five years on stage. I’m like, ah, love to hear what John’s doing these days and I sit down. And it was still it was the same speech I had heard five years ago, and I was just as riveted. Like I went through the whole thing with him even it was like it was like watching a great movie all over again. And I think what people don’t realize is the amount of to really be great at this. The amount of practice and preparation that The non sexy standing up in my office trying something new with maybe the same story. You know, sometimes it’s the same story is like, Can this be better? Can I tweak this? You know, early on, I wrote this down when you were giving me my intro and talk about how we work together. Even storytelling in different mediums like I’ve been working on a written version of my story. And it’s been a completely different challenge, because I literally, I took the transcription of one of my YouTube videos of my keynote, and I thought I just put it down here. And then as you start reading, you realize how much of what I do on stage does not translate to the page. And so it’s so but in having to rewrite and make this story just as riveting for a reader, it’s informed me different things that could be doing on stage for a story I’ve told a million times. And so I think what people don’t see is, you don’t see the preparation, the people that just think, oh, what you’re a good speaker, you just get up there and wing it. To an extent Yes, there are parts of me because I had done the basics so much. If I got thrown into something and had to rip off the cuff, I’m able to do that. But if I just stopped preparing from now for the rest of my career, I’m gonna start getting worse, there is no treading water in life, we are getting better or worse at something, we are moving closer to a goal or further away, we are becoming fitter and healthier, or more lethargic and sicker, we are getting smarter or dumber, like there is no treading water. And I guess that’s just what I want to get across to people is that if these little tiny unsexy, well, nobody’s around, they’re easy to do, but they’re easy not to do Jim Rohn talks about that all the time, the keys to success, these simple little daily disciplines that are easy to do. The problem is, they’re also easy not to do and most people aren’t willing to show up every day without somebody making them continue to try to get better every day.

Marc Gutman 46:56
Absolutely. And so, you’ve alluded to this several times. But I think, you know, what’s unique about a lot of the work you do is, you are so focused on story and storytelling in speaking and as I’ve been kind of taking notes, here, I’ve got all these like different Venn diagrams, and your whole life has been, um, that that might be an extreme to say your whole life, but what I can gather is you’re really talented at sort of mashing up disciplines. And for example, you were able to mash up health and fitness into your into acting, and that became something a bit different, right? You’re able to mash up your ability to perform, and, and speak and tell story. And it’s and for me, it’s like all these like different Venn diagrams of kinda like, where you’ve been able to find this unique ability. And so when you talk about storytelling, and I’m sure that wasn’t something that always that you always saw as a tool, you might have been, you know, like, for me, I was naturally good at it until like, I learned about it. And then I was like, oh, and it’s almost like, once you’ve learned about, it’s harder to, to use it because it becomes a thing you want to, you know, be good at and be structured and understand how it works. But can you talk a little bit about, you know, your realization of when storytelling became important to you, and then also like, how you work it into your speaking and working with the people that you coach?

Coach Jimmy 48:23
Yeah, there’s, there’s two points there that you just crossed. So the fact that these mashups I love the way you put that, if there’s a quote that says how you do anything, is how you do everything. And somewhere along the way that I started connecting these pieces, and I and for me, it all started with taking control of my health and fitness. And once I that, and this, I don’t know, just the background as an actor, anybody think about that, like a dancer, a painter, any artists, it’s this meticulous thing to show up every day and work on their art. One of my favorite books is the War of Art by Steven pressfield. And he talks about that, that willingness to show up every day. And I think that, that acting was the acting part. And the fitness part prepped me for this life. You know, this four years in New York City, I’d go to three or four auditions a day knowing I’m going to hear no way more than I hear Yes. No clue that that was preparing me for my life as

Marc Gutman 49:15
an entrepreneur

Coach Jimmy 49:16
that I was going to the know wasn’t going to scare me anymore. Because I’m like, Well, whatever. That’s just always I know, I’m going to hear no wave as an actor, you know, you’re going to hear no way more than Yes. And most people I was gifted with that blessing not knowing it at the time, that I had friends that were in other jobs and like how do you do that every day? I could go and they say thank you never hear from again, like, I don’t know, do you go when you give it your best swing? And you come out, you know, the next day like you just keep showing up as far as I didn’t know story was so important to me. When I started my business initially in with health and fitness. It was 2007 2008. So we’re talking early social media and I tried to do all the traditional network marketing things of, Hey, I got a space and we’re going to have a meeting and like nobody was showing up in New York. So I was working on a TV show. And anybody that’s ever worked in TV or if you don’t know, so want to hurry up and wait. And I was working on Ugly Betty on ABC, I had a buddy of mine. That was one of the leads in it that I got to college with. They’ve moved the show from LA to New York. And he’s like, hey, do you want a gig, they need them. The show was set in a fashion magazine. They want the same employees everyday there. I was like, yeah, that’s how I got my sag card. It was it was a steady paycheck as an actor. And so what I started doing is, with all this downtime, I take my laptop out, and I was like, Alright, well, maybe there’s a way to find people that might want to, like help have my health help with health and fitness on Facebook, right. And so this was right when Facebook had kind of opened up to everybody, I missed it when it was just in college. I you know, I was older than that. So I started playing around on there, and I started having a lot of success. And then eventually my dad, who’s been in real estate for 30 plus years, start seeing what I’m doing. And he’s like, Hey, can you come teach my real estate agents who’s a broker? And he’s like, can you come teach my agents to do what you do? And I was like, they want to lose some weight. He’s like, No, he’s like, you do such a great job of just leading with you. You don’t lead with your program, or your supplements, or Beachbody or he’s like, people just fall in love with you. And then they don’t even know what they what you do, but they just know they want to be around you. And that’s where we’re sometimes we’re so close to what we do naturally what we’ve been working on, or we see something that we’ve worked on in another compartment of our lives that shows up in this other area. And that was the first moment I took a step back and looked at what I was doing. I was like, Oh, I’m just doing what I always knew as an actor, that now had come naturally to me because as a professional actor for over a decade by that point. I was like, oh, okay, yeah. And so I started looking and seeing how most real estate agents do their business. And I’m like, Yeah, I don’t know any of these people. I know who their broker is, I know they have for sale signs. But I don’t know you. And so I started going in and working with those agents to help them find like a personal story of something they overcame, even if it had nothing to do with real estate, because I was like, Look, I’ve watched my parents for 30 years. And I know it’s not if there’s a hiccup in your whole real estate transaction. It’s when what if we told the story about how you mister real estate agent overcame something as in your adolescence or is your childhood or in your adult life, that lets me know, when things go sideways in this deal, you’re the person that I want in my foxhole, because you’ve already set the expectation, hey, I’m not going to be the agent that promises nothing’s gonna go wrong. I’m gonna be the agent. That’s gonna promise you when it does, you’re gonna want me on your side, we’re going to get through this. And that was the first step outside of just doing it for myself that I realized, oh, there were other people that I can help do this as well.

Marc Gutman 52:59
So many questions, but I want to ask you about something you just said right there. Because I think it’s an insight that people listening, we really need to take a moment kind of step back and rewind there. Because I think a lot of people struggle with this idea of personal storytelling. And I wish we had about five hours to get into this. But, you know, they think like, I don’t have a story, that’s interesting. You know, they also might say something, and you just brought this up as an example, like, I don’t have an exact story that is in my business that illustrates what I wanted to do. And you kind of just talked about that, and gave a great example. And I’d love for you to share a little bit that that technique that you just used, where you can tell a story that has a similar emotion or a similar arc, but isn’t really related directly to what you’re talking about. Do you know what I’m talking about? And

Coach Jimmy 53:56
it’s like when I get done with my keynote speech, or when I’m working with one of my workshops that I share the story of first grade, Jim, and I’m like, okay, when does first grade me in pajamas singing us Christmas song have to do with what I do working with entrepreneurs, nothing and everything. Because you know why this is important to me, right? And so we worked on this before, I think if you can tell me a story about why you’re a normal person, just like I am, you’ve struggled with something. It doesn’t even have to be what’s in your, what’s your occupation is, but then you tell me a way that you overcame that you tell me something about yourself, like you’re letting me know, you and we that’s why I feel like personal storytelling is the fastest way to create know, like and trust with an audience. And who do people do business with people they know like and trust. And if you share me, show me a little bit of your personal side. maybe be a little vulnerable with me. Show me some of your wounds. Either Show me how you overcame something or just something Where you messed up once you’re like, man, I never want to be that guy again. Or I never, you know, I went through this and I messed this up, I never want you to have to deal with the pain that I dealt with. So let me work with you. There’s so many stories there. And it doesn’t have to be. And there’s times, I’m so thankful for my story, there’s times I wish 100 pound weight loss wasn’t a part of my story. Because that’s where people go, Oh, I need a seven figure story. I need 100 pound weight loss, I need to I climb Mount Everest. And I’m like, No, really, man, if you’ll just tell me the one little time that you know, somebody disappointed you or you disappointed somebody, or something went sideways. And then you came through that. Those are the things that are going to resonate. Because really, and you said it to when we’re telling our story. We’re really not even thinking about what we went through. They’re thinking about an emotion that they dealt with as well. If I talk about me, in New York City, passing out chocolates in Times Square, looking at these billboards thinking that’s where I was supposed to be you in the audience are just thinking about a time in your life where you felt behind like you were supposed to be further along than where you were. And that’s man, when somebody finds themselves in your story, emotionally, that game over by game over because you’re like, Okay, this person understands how I feel, even if our details are different.

Marc Gutman 56:22
Well, Jimmy, as we come to an end here, I’ve got two more questions. And the first is because less of a question and more of an opportunity. Where can I listeners learn more about you, I understand you might have a free gift for them that you can talk about. But where can people learn more about coach Jimmy more about storytelling, and everything that you do and bring to this world?

Coach Jimmy 56:44
Yeah, I’m glad this is what we ended with this. Because the number one question I get all the time is Jimmy, I don’t even know if I have a story. And so what I put together is a checklist, you got a story well crafted, calm and get my checklist, what it is, it’s literally my personal checklist of what makes a good story. What it does, is it just helps you maybe think of some stories that you haven’t thought of before. And what that means is you can start figuring out where that personal story ties into what you do with your product and service. So just get a story well crafted calm, and you can get that for free.

Marc Gutman 57:14
Thank you, Jimmy. And as we come to a close here, I want you to think back to that little first grade Jimmy and that kind of funny outfit at the front of the stage. And if we saw you today, ran into you today, what do you think he’d say?

Coach Jimmy 57:29
He’d be really proud, he’d be really proud. And because he would see that he had an impact that he mattered that he was seen, and that he’d be super proud.

Marc Gutman 57:45
And that is coach Jimmy Nelson. So many gold nuggets in that conversation. There is no treading water in life. Loved Jimmy’s insight that you can’t argue with my story. No one can argue with your story is a story about talking about tapping on his leg to celebrate to give self praise. I think that’s something I’m going to take away from this personally, again, to start doing as I’m tapping my leg right now, because I’m very excited about how I’m delivering this End of Episode outro. And I think the number one insight that really is blowing my mind is that you will be rewarded in public for what you do. In private Look, there is no overnight success. Everyone that you see being successful, has been working very, very hard behind closed doors to get there. I hope you enjoyed this conversation as much as I did. It was such a treat to talk with Jimmy and hear how he grinds every day to work towards his best self as well to find out who he can really become. I know I’m looking forward to seeing Where’s Jimmy is going and I asked you what version of yourself is in your potential. big big thank you to coach Jimmy. We will link to all things coach Jimmy in the show notes. link to his extremely valuable story checklist and his Instagram. And if you don’t follow Jimmy on Instagram start today. I thoroughly enjoy the lean coach Jimmy lifting massive amounts of weight like some Norwegian strong man, it really is cool. Follow me on Insta you won’t be disappointed. If you know of a guest who should appear on our show. please drop me a line at podcast at wild Our best guests like Jimmy come from referrals from past guests and our listeners. Well that’s the show. Until next time Make sure to visit our website where you can subscribe to the show in iTunes, Stitcher or via RSS, so you’ll never miss an episode. A lot big stories and I cannot lie to you other storytellers can’t deny

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