What is Branding

Marc Gutman defines the process of branding and its role in outmaneuvering your competition.

This is part 3 of a 13 part series identifying who Wildstory is, what the intricacies of branding are, and how this can all benefit you.

Video Transcript

Marc Gutman 0:04

So branding is an extension of that. And branding is simply a process that is designed to create a business strategy that outmaneuvers your competition. Say that again. But branding to me is a process that is designed to create a business strategy that outmaneuver your competition.

up next:

What is a Brand?

Wildstory founder, Marc Gutman, clears the confusion about what a brand is and relates it to our emotional instinct as intuitive creatures.

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